Eco + Stars: sustainability rating for hotels

Ecostars is the first eco certification free of charge and easy to evaluate

Free of charge

No issuance nor maintenance cost, fully free of charge to allow your hotel to convey a more sustainable appearance.

Easy to use

Evaluation in less than 5 minutes, online, and based solely in your hotel’s energy and water consumption data (confidential).

Under control

You decide if want to make your rating public or not. Diffussion of your Ecostars level is in your hands.

Tourism sustainability is a growing demand: 7 out of 10 travelers demand hotels to be more ecological

72%

Think we need to act now and start taking more sustainable travel choices

70%

Would be more willing to book a certain hotel if they knew it’s more sustainable than the other alternatives

60%

Say would feel better if their accomodation had an ecological certification

Source: Booking.com Global Sustainable Travel Report (link to report) 

Multiple tourist eco sustainability initiatives already exist, becoming a growing trend...

So far, most of them have focused on air travel, giving travelers valuable information to choose more sustainable air bookings. Objective is not to reduce travel, but keep traveling at the same rates but in a more eco friendly and efficient manner.

... however, this info is not available for hotels. Ecostars is the solution!

Travelers demand having ecological information for their hotel booking decisions. Both those that are willing to pay more for eco alternatives and those that will resolve the election paradox (doubts between two very similar hotels in characteristics and price) with an eco choice.

Implementing consumption reduction initiatives in a hotel has transversal benefits, becoming more profitable, efficient and sustainable

Cost savings

An average hotel could reduce energy and water consumption by ~40%, accounting for ~3% of total hotel costs

Customer claim and loyalty

Increasing demand of a more sustainable tourism (not meaning ecotourism) from a majority of travelers offers hotels a huge potential to grow and increase loyalty of their customer base, especially by those hotels adopting this trend first

Public Administrations support

Supporting sustainability and efficiency is a priority for Public Administrations. Now is the perfect moment to apply for public funds for transformation and tax incentives

Ecostars allows your hotel to have an oficial eco rating to exhibit to your customers, completely free of charge

Regardless of your hotel consumption, we have a rating for you. Having an Ecostars rating will atract more customers to your hotel, even if your rating is the lowest (Level 1), since it already proves a certain eco commitment and differentiation